Groundswell: Winning in a world transformed by social technologies | |
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Author(s) | Charlene Li and Josh Bernoff |
Country | United States |
Language | English |
Subject(s) | Social Technology |
Genre(s) | Non-fiction |
Publisher | Harvard Business Press |
Publication date | 2008 |
Pages | 286 |
ISBN | 978-1-4221-2500-7 |
OCLC Number | 172980082 |
Dewey Decimal | 303.48/33 22 |
LC Classification | HC79.I55 .L48 2008 |
Groundswell is a book by Forrester Research executives Charlene Li and Josh Bernoff that focuses on how companies can take advantage of emerging social technologies.
It was published in 2008 by Harvard Business Press. A revised edition was published in 2011.
Awards received: